Bright, juicy, and gently uplifting, Strawberry (Fragaria × ananassa) captures the essence of morning delight. Its natural sweetness and soft acidity evoke light after dawn, a freshness that awakens the senses and renews the spirit. Beyond flavor, strawberry symbolizes joy and abundance, a gentle energy that nourishes the heart as much as the body.
At Purely, strawberry shines as the star note of the Morning Ritual Collection in Sunrise Clarity™, part of the Jammy Berry Lane. It sets the tone for the day, sweet yet balanced, vibrant yet calm, a reminder that clarity can begin with warmth.
Herbal Benefits
VITALITY & BRIGHTNESS
Strawberry supports light energy and gentle mood elevation, helping awaken the senses and renew focus.
ANTIOXIDANT & SKIN SUPPORT
Rich in vitamin C and plant polyphenols, it helps support radiant skin and overall wellness.
DIGESTIVE LIGHTNESS
Naturally hydrating and soothing, strawberry aids digestion and balances sweetness with subtle acidity.
Tradition & Lore
Folklore & Botany
Revered as a fruit of love and purity, the strawberry has long been associated with the renewal of spring. Ancient Romans saw it as a symbol of Venus, while medieval monks cultivated it in cloister gardens for peace and temperance. Its heart-shaped form became a natural emblem of joy, sweet, nourishing, and fleeting like dawn itself. For herbalists, strawberry offers a gentle tonic effect: cooling, moistening, and soothing to the spirit. It’s the taste of contentment, simplicity wrapped in brightness.
From Bloom to Blend
Strawberry in Purely
Strawberry leads Sunrise Clarity™ in the Morning Ritual Collection’s Jammy Berry Lane, where it pairs with peach, apple, and lemongrass to create a lush, fruit-forward awakening. It’s the radiant note that sets the tone for clarity and calm energy throughout the day.
Wondering About Strawberry?
Yes. It’s rich in antioxidants and vitamin C, supporting skin, immunity, and overall vitality.
Naturally. Its gentle fruit sugars and refreshing acidity help the body feel awake without overstimulation.
Absolutely. Strawberry is a mild, nourishing fruit that blends beautifully with herbs for daily wellness.
ADDITIONAL INFORMATION
IMPORTANT PRECAUTIONS:
Strawberry is safe for most people when used in food or tea. Those with fruit allergies should avoid or test in small amounts first.
LEGAL DISCLAIMER:
The information presented here is for educational purposes only and reflects traditional and contemporary knowledge of this botanical. It is not intended as medical advice or to diagnose, treat, cure, or prevent any disease. Individual responses may vary. Always consult your healthcare provider before using any herbal product or supplement.